Original smartphone designs are well – otherwise they would not be original, duh. Other than BlackBerry KEYone and a few no-names, I cannot come up with a recently-released phone that was more than marginally different from its peers. Or, rather, I could not until ten minutes ago, when I heard about the NichePhone-S.

What is NichePhone-S? A feature phone that happens to look like a calculator and be the size of a large credit card. Running on Android 4.2, it can be used to call or text a friend, play audio, tether or connect to Bluetooth. NichePhone-S’ specification is… inconsequential.

Device will come out in Japan on November 10th, with a price tag of ten thousands yen.