Spotify wants you to watch ads. It needs you to watch ads. In order to make sure that you -will- watch those adds, Spotify is turning to a rather brutal measures – it will ban the accounts of its users if these will be detected using advertisement blocking apps. It is unknown if there will be any kind of appeal will be possible to made after being banned. The new rule will be brought in life on march 2019; Spotify hopes that it will make more people sign up for its ad-free Premium account.