Apple’s smartphones in the misty lands of Albion are usually steep, but iPhone 11 took their pricing to a whole new level. Phone 11 with 64GB storage costs £729, and things only get worse from there: the best model available, UK iPhone 11 Pro Max with 512GB storage costs £1249, an equivalent of $1544.
The original US price of that device is $1499. This means that the Brits are paying roughly 50 bucks more than their far west brethren.
Reasons? Some people believe that Apple is merely anteceding the possible – according to many probable – slump in the value of pound after Brexit takes place. Due to the real possibility of a no-deal Brexit coming to fruition, Apple is setting the prices high now so that it does not have to ”suddenly” increase them after the event.