Instagram has just announced that there will be a new function included in the newest system update,

On Tuesday all users from the USA will have an option to tag a product shown in their video.

This was only available to creator or business accounts. BUt it will be available for everyone in the coming months.

Thanks to this feature all customers can sell products right from within the app and the latest update may make it more so that users can more easily identify products featured in photos and video posts, as well as stories.

To tag a product, you need to tag the brand of the item.
After creating the post and making necessary adjustments, tag a brand using the Tag people option.

After that press tag products.

From here, you tap on a product in your image and select a product from the brand’s list of items.
Others will be able to tap on a product and purchase it through a trackable link or directly from the app.